The Concept
At Onboard Europa we have developed a new technology which allows airlines to generate ancillary revenue by allowing businesses to advertise by using unique media venues inside commercial aircraft.  These aircraft offer a unique and focused environment for companies to display their message, and when done tastefully, the flowing graphics can enhance the onboard aesthetics.  As a participating airline, your company can choose how many and which aircraft are part of the program as well as the media venues and areas inside the cabin you would like to include.  You can also specify exactly what types of industries and products you would like to see on the plane.  Ultimately, we develop a program that works for you and continues to enhance your airline's brand while generating substantial ancillary revenue.  Watch Spirit Airlines CEO, Ben Baldanza, speak on Fox Business about our product.

The Product
Our product is FAA and EASA approved and can be installed and removed throughout a plane in less than 1.5 hours.  The product allows an advertiser to present full-color, eye-popping graphic imagery that can capture the attention of the traveler and dramatically increase brand and product awareness.  Our solution is also durable and safe.  In fact, test results from the FAA’s burn lab show the product to have actually increased the fire resistance of the hard surfaces onto which it was applied, thus increasing the safety of the cabin environment.  We’ve put intense research and development into our patent-pending product and look forward to seeing it in use globally.


Installation & Maintenance
As part of our total package, Onboard Europa provides a trained installation team to install and maintain the graphics.  Installations usually occur for groups of planes since most airlines opt to sell their planes advertising space in blocks of 5.  This bulk sales strategy means that in one week, our installation team may change out the advertising in 15 of your aircraft.  Installation is swift and easy and is done at the service hub of your choice.

Our installation team also travels on short notice to maintain the advertising if there is a problem.  Problems are rare.  A campaign of 6 months and 20 planes will typically need less than 10 repairs to the hundreds of individual pieces of advertising media.


The Graphics
It’s important to understand that we are as committed as your company to creating a graphics solution that does not detract from the passenger experience.  In this vein, we work closely with prospective advertisers to ensure that their design is clean and fresh.  We are not in the business of turning planes into a subway type environment where repetitive advertising from many companies clutter the passenger space.  Conversely, we seek to enhance the cabin space by working with advertisers to produce a cohesive design that flows seamlessly throughout the cabin.  Our solution can be placed in the following locations:  above the windows, on the window blinds, on the overhead bins, on the seatback trays, on all bulkheads, and on the mirror cling in the bathroom. Please see our Graphics Locations flash presentation for more information.


Marketing
Onboard Europa will handle all marketing of your advertising space.  We will develop a pool of advertisers that meet your criteria and we will work to ensure that the space on your aircraft remains as close to 100% ad occupancy as possible.


If you would like to know more about our program, please contact us today.